Location-Based Data for Real Estate & Retail
Take advantage of GIS data for your site selection
Know if you need to open, renovate, rebuild, relocate or close.


Location is at the heart of real estate and retail
Location is often the “make or break” factor in the real estate, retail, and restaurant industries. The landscape is filled with closed stores and failed real estate properties. Why? In many cases “location” is a determining factor. To make sure you’re choosing the right location for your next store, service outlet, distribution center, or other real estate venture, use HERE’s industry-leading geospatial solutions from Navmart.
Location data applications in real estate and retail
HERE’s products will help you make smart, successful decisions that maximize your market penetration while minimizing the costs of expansion. If your strategy is to expand or consolidate an existing network of locations, Navmart can provide data that help you choose which locations make the most sense, so that you can provide the best service to existing customers and maximize ongoing profitability.
You will be able to analyze all relevant information related to potential locations, including:
- Existing locations in your network
- Competitor locations
- Consumer and/or business demographics in the area
- Market penetration
- Extent of trade area
- Location of existing and potential customers
- Traffic counts and travel patterns

Related products
HERE Traffic Patterns
Analyze historical traffic data and identify patterns to help you pinpoint real estate development opportunities.
HERE Postal Code Boundaries
Use postal code boundaries to analyze customer locations and demographics. Then create trade areas and find new locations with potential customers.